Terry Hasseltine, CSEE
Executive Director, Maryland Sports
Vice President, Maryland Stadium Authority
Terry Hasseltine was hired as the Executive Director of Maryland Sports in July 2008. In early 2014, Hasseltine was asked to take on more responsibilities with the Maryland Stadium Authority as Vice President of Marketing and Communication.
Hasseltine was the Chairman of the National Association of Sports Commissions (NASC) from April 2013-April 2014. During his tenure as Chairman, the Association saw significant growth in membership, revenues and attendance at their annual Symposium. He served on the NASC Board of Directors for a little over 10 years; five of those years on the Executive Committee and one year as the first Events Right Holder to serve on the NASC BOD.
Hasseltine also serves on the Maryland Tourism Coalition Board of Directors, US Sports Congress Advisory Committee and serves in an advisory role with the Maryland Horse Industry Board. In February 2011, Terry was named one of the 20 most powerful people in Baltimore in the Baltimore Business Journal Power 20: The Next Generation. In April 2010, he was recognized by the Maryland Daily Record as a 2010 Most Influential Marylander – Civic Leadership.
Since arriving in Maryland, Hasseltine has been instrumental in leading various bid-development and event-support opportunities for the state related to the FIFA World Cup ™, ICF Canoe Slalom World Championships, NCAA Men’s Lacrosse National Championships, World Football Challenge (Chelsea v. AC Milan), Dew Tour, CONCACAF Gold Cup, IronMan Maryland, USATF Junior Olympics, Baltimore Grand Prix, Army-Navy football games and more. Maryland secured the 2009 World Football Challenge, 2010 International Soccer Match at M&T Bank Stadium (Manchester City v. Inter Milan), 2010, 2011 and 2014 NCAA Men’s Lacrosse National Championships, 2011-2014 Dew Tour: Beach Stop, 2012 USATF Junior Olympics, 2013 USATF Indoor Master Nationals, 2012-13 ACC Men’s Soccer Championships, 2011-2013 Baltimore Grand Prix, 2014 ICF Canoe Slalom World Championships – Deep Creek, 2013 & 2015 CONCACAF Gold Cup Quarterfinals and 2011, 2014 and 2016 Army-Navy Games and 2014- present IronMan Maryland. In addition, Baltimore, Maryland and Washington DC (FedEx Field is located in Prince George’s County, Maryland) both made the final cut to be included in the United State’s official bid for the 2022 FIFA World Cup™.
Maryland Sports has engaged over a billion dollars worth of economic activity and secured over $700+ million dollars worth of those activities in direct spending. In May 2009, the Office launched its first significant marketing tool: a state-of-the art web site with searchable sports facility directory; the site was re-launched/enhanced in spring 2014. The web site is directed to sporting-event and travel industries in the state, national and international markets. Currently, Maryland Sports is expanding its web efforts, tradeshow presence, marketing and attention to TEAM Maryland.
Prior to coming to Maryland, Hasseltine was deputy executive director of the Kentucky Sports Authority (KSA) where he developed a 24-member community marketing collaborative to promote the state as a sports travel destination. He played a significant role in the efforts to bring 2008 Ryder Cup and 2010 AllTech FEI World Equestrian Games to the Commonwealth. Before joining the KSA, he was director of operations for the Greater Louisville Sports Commission, a championships administrator/regional director for the National Association of Intercollegiate Athletics (NAIA), and a site coordinator for the National Collegiate Athletic Association (NCAA).
Hasseltine received his B.S. in Sports Management (and Communications) from the State University of New York College at Cortland and is accredited as a Certified Sports Event Executive (CSEE) from the National Association of Sports Commissions.